The TRACCS network was established with the singular goal of building an indigenous communications industry across the Arab world. We believe that the only way to build a successful and lasting communications business in the Middle East is to develop a truly indigenous practice that contributes to the overall understanding of the profession and continually improves the profession. To this end, we have set out to establish a network of stand-alone offices rooted in each and every market in the Middle East. 

By partnering with local practitioners who know the people, the media, the government and the local culture, we can serve our clients’ interests with consistency, insight and impact. The TRACCS network is composed of fully operational offices working to the highest international standards across the Middle East. Our growth is the result of the painstaking, systematic approach and investment for the long-term.